Articles for February 2008

By: at Medium Blue
As any good search engine optimization company knows, in search, more so than any other medium, you have a very short window of opportunity in which to engage your prospect. The only way to get a solid competitive advantage in this arena is to utilize various techniques in order to make sure that you are giving a prospect exactly what it is that he or she is looking for.
digg it /
stumble it /
del.icio.us
By: at Website Copywriter
Truly there is no trick to viral marketing, no strange equations such as those found in SEO strategies. All that is necessary is to get people talking about your website, emailing about your website and just generally creating a buzz.
digg it /
stumble it /
del.icio.us
By: at Medium Blue
If the buzz is to be believed, Sam's Club is now a search engine optimization company that is targeting the local search market aggressively. The fact is, this isn't something new; it's just recently come to the forefront.
digg it /
stumble it /
del.icio.us
By: at Something Creative, Inc.
Marketers today know that search engines play a large roll in dictating daily website traffic and overall sales for many companies. Small businesses approach us regularly with requests for SEO services and an expectation that their site will magically start generating more leads.
digg it /
stumble it /
del.icio.us
By: at Clarity Quest Marketing
Comparing Options
If your firm hires a VP-level marketing executive you can expect to pay upwards of $175,000 in salary and benefits just to start. While your new VP may be able develop a marketing strategy, your firm will still have allocate a considerable budget to outsource projects to creative
agencies for tactical execution.
digg it /
stumble it /
del.icio.us
By: at Something Creative, Inc.
During the development of a website content strategy for a recent client (let's call them Big Gorilla Promotional Products), I felt compelled to include an opening disclaimer that read like so:
"Your Commitment - Many of the tactical elements included in these proposed strategies will require ongoing support and internal creative resources. If those resources are not committed to the ongoing development of these items, then it is best that they aren’t implemented at all.
digg it /
stumble it /
del.icio.us
By: at Lehmer & Associates
When it comes to design and copywriting services there is vast potential to boost profits and an equally vast potential to waste your money. The key to unlocking the profitable side of creative work lies in an often overlooked resource.
digg it /
stumble it /
del.icio.us